Internet Marketing
I have two years of experience in internet marketing. I have experience with search engine optimization, pay per click advertising, social media optimization, email marketing, and website analytics.
Search Engine Optimization
I have two years of experience in search engine optimization. In particular, I have experience with the following:
- Keyword research
- Optimization of page titles, page descriptions, and keywords
- Creation of new content to target particular keywords
- Management of local business directory listings (Google Places, Bing Local, etc)
- Online directory submissions
- Link building
Pay Per Click Advertising
I am Google AdWords Individually Qualified -- or at least I was from July 10, 2010 to July 10, 2011. Google requires you to re-take the test every year for a fee to remain "qualified." This seems like a needless money grab to me, so I have not retaken the test, but rest assured that I have not magically forgotten my knowledge from a year ago. I have two years of experience of managing Google AdWords and ReachLocal campaigns.
Social Media Optimization
I have two years of experience with the following:
- Creation, optimization, and management of social network profiles
- Social bookmarking submissions
I have also written guides detailing how to set up and maintain various social network profiles. Those can be found on the website of the company that I work for, WSI WebSpecialist:
- Facebook Business Page Set Up
- Facebook Business Page Maintenance
- LinkedIn Personal Profile Set Up
- LinkedIn Personal Profile Maintenance
- LinkedIn Company Page Set Up
- Blog Maintenance and Optimization
- Twitter Account Set Up
- Twitter Account Maintenance
Email Marketing
I have two years of experience with the following email marketing platforms:
- Business Catalyst
- Constant Contact
- DotNetNuke Data Springs Opt In Email module
I also have two years of experience in developing custom email newsletter templates for the above platforms.
Website Analytics
I am Google Analytics Individually Qualified. I have at least two years of experience of managing Google Analytics accounts. (I know it's been at least two years, but I honestly can't remember when I started using Google Analytics before that time.)
If you are interested in utilizing my skills in internet marketing, please contact my company, WSI WebSpecialist, to see what we can do for you!
About Pam Hardy
I am a web developer and internet marketer. I currently work for a local internet marketing company, WSI WebSpecialist, where I develop and maintain websites for small businesses in my area. I also manage search engine optimization and pay per click advertising campaigns. To learn more about my work experience, please view my resume.
In my spare time, I enjoy playing with my Pembroke Welsh Corgi, Sakura, playing video games, watching anime, and reading manga. I also enjoy reading about computer security and politics.
I have a baby boy on the way who is due in March 2012.
Tags
Archive
- January 2012 (3)
- May 2011 (1)
- March 2011 (2)
- July 2010 (2)
- March 2010 (1)
- October 2009 (1)
